Every day, millions of searches are done on the Internet. Some of those searches will be looking for products or services that you provide. Search Engine Optimization is the science and art of improving your website's position in organic search results.

SEO is a science, based on tried-and-true techniques, like content-rich text, proper use of tags, link reputation, keyword placement, URL longevity, text links, and others.

These techniques can be learned, at courses,

Google uses more than 200 criteria in order to decide which pages on the internet deserve to be ranked higher for any particular search term. No-one outside of Google knows exactly what these 200 or so criteria are. However, over the years, SEO professionals have come up with many best practices, that if used together, can improve the ranking of your website on the search engine results pages (SERPs). In mid-2008, Google themselves came out with